# Travel SEO results and case studies

> Selected outcomes from travel SEO and direct-booking projects delivered by Nathan James, with scope and disclosure limits stated clearly.

Canonical: https://njoy.consulting/case-studies
Last updated: 2026-10-24

Selected outcomes

Public summaries of work delivered by Nathan James. Client confidentiality and the limits of the available evidence are stated rather than hidden.

Travel app · Southeast Asia

## From a blank domain to its first organic audience

A six-month SEO foundation for a Southeast Asia travel-budgeting app created an indexable content base without paid acquisition.

**800**

### Monthly organic sessions

Reached from zero by month six.

**34**

### Indexed pages

Built around real traveller search intent.

**1st**

### Editorial mention

Earned from a Southeast Asia travel publication.

**Disclosure:** the client identity and analytics screenshots are withheld. These figures are the project outcomes currently cleared for publication and have not been independently audited.

Boutique hotel · Kampot

## OTA dependency reduced over 14 months

The published client outcome records a reduction in OTA dependency from 80% to under 55% over 14 months, increasing the share of revenue retained by the property.

**80%**

### Starting OTA dependency

**<55%**

### OTA dependency after 14 months

**Disclosure:** the hotel identity, channel reports and commercial figures are confidential. The outcome is client-provided and has not been independently audited.

## What is measured

Work is tied to the business outcome that matters: qualified search visibility, relevant enquiries, direct bookings, channel mix or retained revenue. The baseline and accessible data are agreed before the engagement.

## What is not promised

NJoy Consulting does not guarantee rankings, traffic, bookings or AI citations. Results depend on the market, website, implementation, client operations and external search or AI systems.

## Start with a verified baseline

The fixed-fee audit shows what is limiting the site and what to prioritise over the next 90 days.

[See the €495 audit](https://njoy.consulting/services/travel-seo-ai-visibility-audit) [Discuss a project](https://njoy.consulting/contact)