Free resources

Practical tools and guides for travel and tourism brands. Use the checklists free and see your AI readiness score without an email.

Free tools and guides

Calculators, checklists and planning resources built for hotels, tour operators and travel brands.

OTA commission calculator

Enter monthly revenue and OTA commission. See annual platform cost and what shifting 20% of bookings to direct is worth.

Use calculator

UTM builder and checker

Build tagged links with presets for Google Business Profile, OTAs, email, social and QR codes, then check existing links for tagging mistakes.

Build links

Booking funnel calculator

See conversion and drop-off from visit to booking, model one step improving, and compare what direct and OTA bookings keep.

Run the numbers

Travel events calendars 2026

Month-by-month festivals, public holidays and tourism peaks for Southeast Asia and Europe, with content planning notes.

Featured

40-point GBP audit checklist

Use the 40-point Google Business Profile checklist to score your travel brand and see a prioritised fix list.

Open free checklist

AI website readiness scan

Scan your website for accessibility, answer-ready content and trust. See the score free; email unlocks priority actions and the PDF.

Run scan

Peak season pricing guide

When to raise rates and by how much, benchmarked for Cambodia, Vietnam, Thailand, Bali and European destinations.

View guide

Prefer reading first?

Practical articles on SEO, content and direct bookings for travel brands.