Digital strategy for hotels, tour operators and travel brands
SEO and content for travel brands across Southeast Asia and Europe, including hotels, tour operators, DMOs, startups and tourism organisations. Less OTA dependency, more direct bookings.
Latest articles
Fresh thinking on tourism, SEO, GEO and practical digital growth for independent businesses.

PHP Security Update: What Tourism Businesses Should Do
Two critical PHP flaws, both rated 9.2 out of 10, are fixed in PHP 8.5.12, 8.4.27, 8.3.36 and 8.2.35. Hotel, tour and travel sites on WordPress or other PHP software should confirm the update with their host today.
8 min read →
Airbnb SEO Ranking Factors: What the Data and Airbnb Actually Say
What Airbnb's own help pages say about search ranking: quality, popularity, price and location, plus a simple data loop for fixing one weak signal at a time.
8 min read →
Nomads.com's AI Agent API and MCP: Your Next Customer Won't Visit Your Website
Nomads.com's new API is built for AI agents first, humans second. Here is what agentic travel means for DMOs, hotels and tour operators, and how to get ready.
10 min read →
What Can Tourism Businesses Learn From Thailand's THIM App?
Thailand's THIM launch shows how digital arrival is becoming familiar across Asia. Five practical steps for tourism businesses in the UK and Europe.
5 min read →